William Powers

Executive Vice President of Sales

Over the course of his career, William Powers has established himself as a sales leader in the interactive media and broadcast space where he has played a vital role in building some of the most successful brands in the industry.

Powers most recently served as a Senior Vice President for Traffic.com, the country's leading provider of personalized traffic information. Starting in 1999 with the company, he held senior level management and sales positions at Traffic.com as was an original member of the company’s Traffic Pulse Networks' team.

Prior to joining Traffic.com, Powers worked for America's largest radio broadcast network, Westwood One, in their Shadow Traffic Boston Office. The move to Westwood One came after his first job with American Radio, selling for the Boston Red Sox Radio Network.

Powers is a member of the sales executive council of the Interactive Advertising Bureau (IAB) where he helps to establish guidelines for marketers, agencies and media companies for use in the creating, planning and buying and selling of interactive marketing and advertising.

In 2000 Powers started the Luke Vincent Powers Foundation to support underprivileged children, following the death of his son Luke. The foundation is committed to providing opportunities for children by funding programs that enhance and protect their lives, while providing them with much needed hope for the future.

Powers is an alumnus of Boston University.