Roman Tsunder

Roman Tsunder is the President and Founder of Access 360 Media, Inc, a leading media network that connects to over 59MM young adult (P12-34) consumers each month in the places and through the communication platforms that matter most to them—In-store, Online and Mobile. He oversees product innovation, business development and overall corporate strategy.

Recognizing time as the most valuable commodity, Tsunder has been on a mission to enhance the consumer shopping experience. He understands retail’s position as the second largest industry in the world and that consumers expect more than simple shopping. He has led the way in developing creative retail experiences that surround consumers with an entertainment based shopping environment.

With the launch of Popbandit.com, Access 360 Media is among the first integrated media networks to extend the consumer retail experience into a social online and mobile platform. Tsunder wanted to deliver a 360 degree offering that wrapped the consumer’s in-store shopping, online and mobile activity into a single connected experience.

Tsunder has been able to execute his vision by working with leading young adult brands, artists, influencers and celebrities while always maintaining the greatest focus on the consumer’s needs.

Prior to starting Access 360 Media, Tsunder was Executive Vice President of Operations for ETV Networks where he launched the in-store network for Wet Seal Inc., a leading fashion and apparel retailer. “Seal TV” was the first celebrity hosted in-store network featuring artists such as No Doubt, Ashanti and Good Charlotte.

Tsunder’s extensive operating, private equity and banking experience started with the investment banking firm Credit Suisse First Boston, the leading global power and telecommunications firm. After working several years on the east coast, Tsunder moved back to California where he joined the venture capital firm Digital Coast Partners and specialized in interactive media content and technology.

Tsunder is a frequent speaker at leading marketing and media conferences on the subject of reaching today's youth. He is also a tireless supporter of "at-risk" young adults and is actively involved in the leading youth non-profit organization SHiNE, whose mission stands to empower young people to promote diversity and end youth violence. Tsunder has been recognized as a “Rising Star: 40 under 40” by Chain Store Age and is also a founding board member of Generation NeXt, a political action committee focused on "affecting change for the next generation."

Tsunder is a graduate of the University of California, Los Angeles, where he received a B.A. in International Economics with Distinctive Honors, and holds a certificate in Language and Business Management from Moscow State University.